Water

The fashion industry has a significant impact on water resources. Water is required for growing cotton, dyeing fabrics and of course for washing the clothes we all wear.

This is what we do to limit our impact:

  • We constantly increase our share of recycled materials, which require less water than virgin materials.
  • As a part of H&M group we collaborate with WWF to conserve fresh water resources.
  • Together with H&M group we have a goal of recycling 15% of waste water back into the production processes by 2022.

Want to know more? Read here

Re-think. production
Re-think. society
Re-think. your part
Did you know that 70% of our garments are made of either organic or recycled fabrics. Did you know that 70% of our garments are made of either organic or recycled fabrics. Did you know that 70% of our garments are made of either organic or recycled fabrics. Did you know that 70% of our garments are made of either organic or recycled fabrics. Did you know that 70% of our garments are made of either organic or recycled fabrics. Did you know that 70% of our garments are made of either organic or recycled fabrics.