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An icon of an outlined, sealed package


By 2025, all the packaging we design, and produce will be reusable, recyclable, or compostable. We have already changed many of our materials in line with this goal. In 2020, we moved from plastic to paper for all our online packaging. From 2021, all our orders have organic cotton sting for all our hangtags (instead of plastic) and all labels in our garments will be made from recycled polyester instead of virgin, to mention some.

Our packaging goals include:  

  • Reduce packaging across the value chain.

  • All packaging should be designed to be reusable, recyclable, or compostable by 2025. 

  • 100% of packaging made from recycled or other sustainably sourced material by 2030, with a preference for recycled materials where possible. 

    Material actions next-in-line include: 

  • Change from plastic to paper for some remaining packaging or details, like our display cards for jewellery and a small plastic hook on our sock packaging.